WebBeds Welcomes Germán Cueva as SVP, Structured Partnerships.

WebBeds is pleased to announce the appointment of Germán Cueva as Senior Vice President, Structured Partnerships, reporting to John Guscic, Managing Director of Web Travel Group.

In this newly created role, Germán will lead the development of next generation contracting and partnership structures, working closely with the company’s senior leadership team to redefine how WebBeds collaborates with its partners across the global travel ecosystem.

Germán brings extensive international experience in strategy, transformation, M&A, and travel operations, having held senior roles across some of the world’s most respected consulting and travel organizations. His distinguished career includes:

• Partner at PwC, where he led the Strategy Practice and also served as CFO and COO of the Spanish firm
• Junior Partner at BCG, advising leading companies on strategic growth
• Head of M&A and Transformation at HBG, where he drove major organizational change initiatives

Germán holds an MBA from Columbia University and a degree in Electronic Engineering, combining analytical precision with strategic foresight.

“Germán’s experience at the intersection of strategy, transformation, and travel innovation makes him a powerful addition to our leadership team,” said John Guscic, Managing Director of Web Travel Group. “His deep industry knowledge and commercial acumen will play a key role as we evolve our contracting and partnership models to support the next phase of growth.”

Germán’s appointment reinforces WebBeds’ ongoing commitment to strengthening its partner ecosystem and investing in new models that enhance value creation for both suppliers and clients.

Download the Press Release below.